With that in mind the pricing of the cars came under scrutiny. An original list price of £150,000 for the 580bhp version was seen by many as ambitious - particularly for a new marque. Alternative power plants were looked at with a view to reducing the costs. The Mustang V8 looked like it could be the engine of choice but its sheer bulk compared to the Audi V6 eventually ruled that out.
The decision was made to detune the car to a ‘mere’ 400bhp and to revisit the specification of the whole car. With the original having been so well over-engineered, it’s not been a problem to step back and produce a car that can compete in the £70K price bracket. Yes, it’s up against 911’s and Ferraris, but it’s a much more serious proposition at that price than it was at £150K. If you want the monster power version then just say so – it’s still available to those with the readies.
I read that the Audi's engine has been dropped in favour of a (over-used) Ford V8.
All the small car manufacturers use it now ... :roll: The Audi solution was much more funny but more expensive .